Saturday, July 14, 2007

New Site Launched

I've been notified that a friend of mine has just launched a website that my readers may be interested in.

It's at www.ColdCallCrusher.com and has free tips on how to start brining in clients and customers without having to chase them. You make them come to you! That's always nice. Click here to stop cold calling.

So go check out www.ColdCallCrusher.com to get started brining in more clients!

Sunday, November 26, 2006

Attracting clients to you instantly…

It’s almost here!

The method of attracting more clients to you than you could ever imagine is nearing completion.

The all inclusive guide with the latest and most cutting-edge techniques is set to launch in a couple weeks!

You must go to www.clientattractionmethod.com right NOW to get onto my VIP list. Getting onto the VIP list will allow you access to the new secrets early.

I will be launching the client attraction method early to my VIP list and will also be giving a secret bonus that is guaranteed to speed up the process of attracting more clients and business to you.

My VIP list is only available to the first 97 people who go and sign up…then it will be closed…forever!

I will NEVER be releasing the secret bonus ever again and only those 97 lucky people on the VIP list will get it.

If you’re a...

  • small business owner
  • attorney
  • mortgage broker
  • marketer
  • insurance salesman
  • financial advisor
  • CPA
  • dentist
  • realtor
  • personal trainer
  • coach
  • designer
  • or any other service professional...
then you need this secret method of attracting all the business you could ever want!

So go right now to www.clientattractionmethod.com and get on my VIP list!

Micah
www.clientattractionmethod.com

P.S. You will also get my free guide of some techniques you should already be doing. If you’re not utilizing these techniques then you are leaving bucket loads of cash on the table! Go now to www.clientattractionmethod.com to get the free guide…your wallet will thank you.

Monday, November 20, 2006

The Scarcity Principle in Your Marketing

If you’re not using scarcity in your marketing you are really missing out. This one method will bring you loads more cash to your business than you thought possible.

To best illustrate scarcity all you have to do is look at the current situation of the Playstation 3 game console that just came out. Sony did not make enough consoles to go around (On purpose?). So, the consoles are scarce and therefore the value of the consoles goes way up.

A few days ago on ebay Playstation 3 (PS3) were going for as much as 3,600 dollars. That’s a pretty hefty price tag for a 600-700 dollar retail priced video game machine. People stood in line for DAYS to get their hands on the PS3 and most walked away empty handed.

The lesson to be gained from an event like this is that people are more likely to buy, and more likely to pay more for, a service or product that is limited in some way. You could limit the amount of time it is offered. You could limit the amount of people who will receive the product. You could even limit the amount of time a certain discount is in effect. But whatever you do, if you create a sense of scarcity (that is legitimate) you will get a lot more customers to buy than if you didn’t create scarcity.

Experiment with your marketing and try to find out how you can legitimately create scarcity.

For a far more scientific and thorough explanation of scarcity and other psychological triggers for marketing, check out the book called Influence: Science and Practice by Robert B. Cialdini. I highly recommend it and have read it several times.

Micah
http://www.clientattractionmethod.com

Tuesday, November 07, 2006

Making Customers Happy

Your customers and the business they bring you are the most important things in your business. So you better make your customers happy!

Mark Cuban over at blogmaverik.com has a very interesting post on his blog about how he handles his customers, it's titled “Success and Motivation - Connecting to your customers.”

Click over there and read it to give you a little bit of insight on how you should be treating your customers. I’m sure we all could be doing better on this issue. And ultimately it goes back to my philosophy of giving. Giving your customers what they want and need will bring you more business than you can handle.

Micah
http://www.clientattractionmethod.com

Monday, November 06, 2006

A Method for Becoming More Successful

One of the major roadblocks to people’s success is the lack of belief. The belief that it can be done, that they can take an idea and create whatever it is they want.

People may even be trying desperately to achieve their goals but inside they have the belief that they won’t be successful. They have that doubt inside that is sabotaging all of their efforts. Believe me, I’ve been there!

One of the ways to build a belief that you can do something is to look at what others have done and to see that it’s possible.

Inc.com writes an article called “How I Did It” several times a month. And although there are incredible people on the list, a lot of them are just regular people who have accomplished amazing things. Reading their stories just might make a believer out of you.

Here is a link to the archives: How I Did It

...Maybe soon we'll see your story on the list.

Micah
http://www.clientattractionmethod.com


P.S. Thanks to Lifehacker.com for the link.

Wednesday, November 01, 2006

Leveraging the Power of Youtube

If you’re a small business owner or service professional and you’re not using the power of youtube, then this is for you.

Youtube’s slogan is “broadcast yourself.” Sounds good to me. You can upload any video as long as it fits into their criteria and they host it for you! You can even place it onto your website so they don’t have to go to youtube to view it. Plus, when you upload your video to youtube you have to opportunity to reach millions of people. Just think of all the networking possibilities and new customers you could acquire using youtube.

If you’re not familiar with youtube please visit their about page here: http://youtube.com/t/about

If you’re not sure how you could use youtube to further your marketing, stay tuned. I’ll be doing an article about it later for some tips. Also, when my new product launches I will go in depth with youtube and also podcasting.

Right now look at an example on how it can fit into your site and also check out youtube.com to get familiar with it.

Here's an example. This is just a random video I found on youtube of one of my favorite performers. But imagine this being any video YOU produce.



Micah
http://www.clientattractionmethod.com

Monday, October 30, 2006

Why Your Marketing isn't Working

If your marketing doesn’t seem effective you may want to ask yourself what you’re doing wrong. Well, have you found out what it is yet?

I’ll tell you what I see is one of the biggest mistakes in marketing…

You are too focused on yourself and your needs!

That’s right, you’re too focused on getting something and you’re not concerned at all with your prospect's and future client's needs. In all your marketing and conversations with clients is this sense of neediness that everyone can pick up from you. You’re desperately seeking new business and are too focused on yourself.

So what to do? Well, just flip it around. Give and give. Then give some more. You should be giving your clients or prospects massive value before you expect to do business. I’m not saying give away your products or services per se, but value. There are many ways to do this.

For example, if you were a financial advisor you may advertise a free review of their current investments and give them an overview on how they could do better or reach retirement sooner. If you were an attorney you could offer a free 20 minute phone call or consultation for legal advice. If you were a web designer you could offer a review of a client’s current website and offer advice. There are so many things that you could do for your clients to build massive value and attract more clients than you can handle.

The key to this is being focused on your client’s needs. When you give to your clients it will come back to you ten-fold. It might not come back from the same person who received it but it will come back eventually.

Don’t take this lesson lightly. It is so powerful that you could take this one simple idea and gain massive amounts of business. Go ahead, try it.

Micah
http://www.clientattractionmethod.com